The Product Bus Difference

Successful startups have a secret weapon: product thinking.

The Product Bus empowers founders with the customer-focused strategies used by top product leaders to validate ideas and create products with strong market positioning.

Whether you’re at the idea stage, refining an existing product, or looking to expand your reach, our team of experienced product managers is here to guide you. We support passionate founders in achieving their goals without giving away equity prematurely or unnecessarily.

Our services range cover the Pathway to MVP – from one-off discovery sessions to product conception from idea to rapid prototyping to the scope for your MVP. They are structured to provide you with the strategic insights to DIY your market research and rapid prototyping, with the option to add “Bus Pass Hours” for us to do the heavy lifting where you prefer.

Founders Advising Founders

Many startup advisors haven’t experienced the trenches themselves. At The Product Bus, our product strategists have lived the startup journey – not just as early-stage employees, but as founders in their own right. We’ve faced the challenges, made the tough decisions, and learned the lessons that only come from building a business from the ground up.

 

Strategy First

We’re not a development house – we’re strategists. Why? Because we believe in the power of validation before creation. Some product ideas should never make it off the drawing board, and we’re not afraid to say so, especially if it saves you time and money.

 

Our Approach

Everything we do aims to keep founders at the centre of their vision. To do this, we provide:

Honest Evaluation

We use data-driven insights to assess the commercial viability of your idea. If the numbers don’t add up, we’ll tell you straight so that you can learn and pivot without eating your runway

Strategic Partnerships:

When it’s time to build, we partner with trusted developers or help you vet your own options. This approach allows us to maintain objectivity in our advice and focus on strategy and data-driven insights that help determine what you need to build to test out each stage of your product journey. 

Integrity-Driven Guidance

Our success is measured by your long-term success, not by pushing every idea into development.

 

Successful startups have a secret weapon: product thinking.

The Product Bus empowers founders with the customer-focused strategies used by top product leaders to validate ideas and create products with strong market positioning.

Whether you’re at the idea stage, refining an existing product, or looking to expand your reach, our team of experienced product managers is here to guide you. We support passionate founders in achieving their goals without giving away equity prematurely or unnecessarily.

Our services range cover the Pathway to MVP – from one-off discovery sessions to product conception from idea to rapid prototyping to the scope for your MVP. They are structured to provide you with the strategic insights to DIY your market research and rapid prototyping, with the option to add “Bus Pass Hours” for us to do the heavy lifting where you prefer.