Validate Express
From Ideas to Evidence
A 10-week guided validation sprint for early-stage and evolving founders
Whether you’re shaping a brand new idea or refining an existing concept, Validate Express helps you gain clarity, confidence, and customer proof—fast.
10
Weeks of Guided Validation
5
Expert-Led Workshops
1:1
Personalised
Mentorship
10
5
1:1
Weeks of Guided Validation
Expert-Led Workshops
Personalised
Mentorship
Program Alumni Include:
Is This Program Right For you?
Validate Express is designed for:
- Founders exploring new startup ideas who want to build with purpose
- Entrepreneurs seeking customer insights before committing resources
- Early-stage ventures validating their problem-solution fit
- Startups refining their business model and market positioning
- Anyone wanting to make decisions based on evidence, not guesswork
Validate Express is designed for:
- Founders exploring new startup ideas who want to build with purpose
- Entrepreneurs seeking customer insights before committing resources
- Early-stage ventures validating their problem-solution fit
- Startups refining their business model and market positioning
- Anyone wanting to make decisions based on evidence, not guesswork
What You'll Walk Away With
By the end of the program, you’ll have gathered concrete evidence and actionable insights:
By the end of the program, you’ll have gathered concrete evidence and actionable insights:
Outcome 1
A validated problem and customer segment
Verify your assumptions and identify real market needs through structured research.
Outcome 2
Tested solution ideas and refined value proposition
Evaluate potential solutions and craft a compelling value proposition that resonates with customers.
Outcome 3
Clear competitive positioning and go-to-market insights
Understand your unique place in the market and how to reach your ideal customers effectively.
Outcome 4
A viable business model with pricing and cost structure
Develop a sustainable business model with validated pricing strategies and cost considerations.
Outcome 5
A 90-day roadmap built on actual evidence
Create an actionable plan for your next steps based on data, not assumptions.
Outcome 6
Confidence to make your next strategic move
Gain the clarity and confidence needed to proceed, pivot, or pause – based on evidence.
FAQ
PRODUCT BUS COHORT PROGRAMS
The Cohort is $795.00 AUD for one founder or two co-founders. This includes all the group sessions, resources, and 1:1 coaching per team.
Validate Express is designed to help people in the early stages of considering a startup or product idea. This could be a brand new idea, a pivot from an existing idea, or an exploration of how to scale an existing service into a product.
No. The principles behind the Product Mindset and Product Management Principles apply to most types of products – including physical products (excluding consumer goods), turning consulting or training services into scaleable products, and more. If you’re not sure if your idea is the right fit for the program, book a call to chat to us about it.
Validate Express is all about empowering founders with a strong understanding of the product mindset and how to apply the principles and strategies used by product managers in the world’s most successful startups.
You’ll end the program with a clear understanding of the next steps to take with your idea, be it the insights you need to seek, a possible pivot that would make your idea more viable, or perhaps an understanding that it’s time to set this idea aside and dream up something else.
You’ll take away strategies and tools that you can use to continue to work on your existing idea or apply to new projects. You’ll also finish with a network of fellow founders and mentors you can call on as you continue to navigate your startup journey!
All of the sessions are conducted over Zoom and each cohort has a daytime and evening group option.
To start and finish the experience, you’ll have a 1:1 session with a mentor that will help you prepare going in to the experience and process your next steps as you finish.
In between, you’ll have five fortnightly group sessions, each with some work to do in between as you take the concepts we’re covering and apply them to your idea.
If you have a working prototype but are still unsure of your positioning in the market or the commercial viability of your idea, then absolutely!
Our cohorts are led by The Product Bus team who bring experience both as founders and as seasoned product managers in previous startups covering B2B / B2C and SaaS. We’ll be announcing mentors for this cohort round shortly.